Latest posts:
Google Docs Explained
Posted in Real Estate Marketing 2.0 on 2008/09/02 by Riel Roussopoulos
I love these guys, common craft is great at explaining things in simple, easy to understand terms.They have a great show you should check out called The Common Craft Show.With no further ado, I'd like you to see this simple explanation which...Read more
AgentXL | Video | Real Estate Marketing 2.0
Posted in Real Estate Marketing 2.0 on 2008/08/30 by Riel Roussopoulos
This video was made by our good friends down at Media2oIt's designed to go onto both the yourfarmer.com and the agentxl.com websites. Let me know what you think in the comments below.Read more
Rockin' Google with our SEO Action
Posted in Real Estate Marketing 2.0 on 2008/08/23 by Riel Roussopoulos
It's great when you see your work giving you results.We've been working on optimizing our google performance for our AgentXL application.Having the MLS number show up in a google search may not be the most important SERP result to shoot for, I adm...Read more
Overlay Signup
Posted in Real Estate Marketing 2.0 on 2008/08/21 by Riel Roussopoulos
I wanted to mess around a little bit with the concept of putting the coaching for how to sign up for things, right into the application.We should be able to create these types of interfaces to help users with adoption.(course some better lig...Read more
Keyword Domain Strategies
Posted in Real Estate Marketing 2.0 on 2008/08/18 by Riel Roussopoulos
A few months ago, I spoke to a room of people about web strategy for Realtors.Someone captured it on video and after reviewing it, I thought it would be good to share it here.Read more
How Search Engines Work or Keyword research 101
Posted in Real Estate Marketing 2.0 on 2008/08/13 by Riel Roussopoulos
This is a little slide show that I did up to show how search engines work and how you can do your own keyword research.Pay particular attention to slide 6 - it's got all the links to "the good stuff".This will help you research the popularit...Read more
Beginner Realty AgentXL
Posted in Real Estate Marketing 2.0 on 2008/08/06 by Lee Down
Conducting a first formal training group that arose suddenly this week. A quick crack at laying out the steps for the beginner Realty Agent using AgentXL toolsets, we first cover Adding/Creating New Contacts, and then Adding New Listings to ...Read more
What is Real Estate Marketing 2.0
Posted in Real Estate Marketing 2.0 on 2008/08/06 by Riel Roussopoulos
While there are surely many replies to this question, we have defined it basically as cultivating community and creating a permission marketing system that attracts leads to you, rather than forcing you to go looking for them, they come to y...Read more
Introducing the LiveIn concept
Posted in Real Estate Marketing 2.0 on 2008/08/06 by Riel Roussopoulos
We've been hard at work evolving our community portal project dubbed "LIVE IN", this is the evolution of our advanced marketing strategies and represents a ton of work and many new features that have been added to the overall suite. Th...Read more
AgentXL - Marketing Presentation
Posted in Real Estate Marketing 2.0 on 2008/07/26 by Riel Roussopoulos
AgentXL case study - Rick Stonehouse
Posted in Real Estate Marketing 2.0 on 2008/07/26 by Riel Roussopoulos
AgentXL Full Market Presentation
Posted in Real Estate Marketing 2.0 on 2008/07/26 by Riel Roussopoulos
Keyword Research
Posted in Real Estate Marketing 2.0 on 2008/07/18 by Riel Roussopoulos
Have you done your Keyword Research?
Do it before you build your site, not after.
Even before you buy your domain name.
Read more
Susanna Kunkel
Posted in Case Studies on 2008/07/18 by Riel Roussopoulos
This is a thank you to Susanna for ordering the Traffic Secrets 2.0 course from my link.I told her that I'd like to offer her a website and strategy review. I was only meaning to do 5 minutes on it as I normally do, but it turned in to...Read more
Video Blogging on a Cell Phone | Web Marketing
Posted in Real Estate Marketing 2.0 on 2008/07/18 by Riel Roussopoulos
Web marketing takes all sorts of forms, but at the end of the day it's about letting your audience find you and connecting with them in a personal way that is more than just a sales letter. Giving them something of value in exchange for thei...Read more
Active Local - Trends in Real Estate Marketing
Posted in Real Estate Marketing 2.0 on 2008/07/09 by Riel Roussopoulos
This is an interesting post about Localism.com which is the community facing part of the Active Rain Network, a realtor focused website."It is a social network based around communities," said Jonathan
Washburn, ActiveRain CEO. "We're trying to bri...Read more
Community Marketing for Realtors
Posted in Real Estate Marketing 2.0 on 2008/06/30 by Riel Roussopoulos
This is a series of screencasts that outline the way to use community groups in your real estate marketing. Read more
The Brix - Sold for $10K over asking right after the first agents open.
Posted in Case Studies on 2008/06/11 by Riel Roussopoulos
The following is sent to us by Rick Stonehouse, one of the first agents to be using our services.Case Study: A recent sale in the Brix building, 3700 block of main. My “talking signs” attract attention and provide ALL the information ...Read more
We found our market validation pt.1
Posted in Real Estate Marketing 2.0 on 2008/06/01 by Riel Roussopoulos
I discovered this last week and have been very pleased to see it's positioning in the market place as I think it is a great validation of our Community focused LiveIn websites as a marketing tool for realtors. Read more
We found our market validation pt.2
Posted in Real Estate Marketing 2.0 on 2008/06/01 by Riel Roussopoulos
Recently discovered a company called Dominion that is a total validation for our business model in my opinion.Proof that we're definately on the right track with how we've positioned our technology. Read more
Marketing with Communities
Posted in Real Estate Marketing 2.0 on 2008/05/28 by Riel Roussopoulos
This is a good outline of StrataXL's "Live In" brand of community websites.How they work, where we're going with them and what we're looking for.With an average referral commission over $1K the benefits can add up fast.
See the full screen version...Read more
AgentXL back office
Posted in Real Estate Marketing 2.0 on 2008/05/15 by Riel Roussopoulos
Take a tour of the agentXL back office and some of the functionality and applications of the AgentXL platform. Read more